In this episode of Chasing the Insights, I talk to Alan McLaren.
Alan talks to us about the difference between Personal Branding and Leadership Branding.
Alan McLaren is the co-founder of STRATA Originals, the leadership branding firm that helps CEOs build trust at scale.
He has coached more than 600 CEOs to clarify their leadership signal so their voice, presence, and perspective land with authority in every room and on every platform.
With more than thirty years in executive roles across public companies, partnerships, and entrepreneurial ventures, Alan brings a rare combination of operational experience and communication expertise. His career includes leadership roles at Canon, IKON Quebec, JAWZ, WhiteHat, and Infinitycomm.
Known for his steady presence and practical insight, Alan helps CEOs understand how their signal shapes perception, drives influence, and unlocks the outcomes that matter most.
You can connect with Alan here:
CEO Visibility Scorecard: https://quiz.strataoriginals.com/
LinkedIn: https://www.linkedin.com/in/alanmclaren/
Website: https://strataoriginals.com/
Listen to the episode here.
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