In this episode of Chasing the Insights, I talk to success coach extraordinaire James Johnson.

James talks to us about updating your definition of success.

James Johnson is a founder coach. He coaches founders from Sequioa backed to bootstrapping dynamos and helps them simplify their business and life to increase their chance of success. James calls it being future fit.

James specialises in when they’ve moved into the scaling phase and in the growth danger zone! More revenue and more people but often less time, less profit and less control!

He is an award winning founder before becoming a coach

Listen to the episode here.

You can connect with James here:




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