In this episode of Chasing the Insights, I talk to TEDx speaker, PR expert and founder of Trust Relations, April White.

Paul talks to us about his journey into Web3.0 and NFTs.

April White is a recent TEDx speaker and founder of Trust Relations, a virtual PR and integrated marketing agency based in the U.S. that has grown exponentially in the past four years.

April coined the term “Trust Relations” to replace public relations because she believes a clients need to earn trust by doing what they say rather than spinning or manufacturing the truth.

Listen to the episode here

April worked at the world’s best agencies in New York City, including Weber Shandwick, Edelman and Rubenstein Public Relations before starting her own firm, and has represented an impressive roster of clients and their executives over the course of her career.

Among the clients she has counseled are MasterCard Worldwide, MetLife International, Sotheby’s International Realty, Hyatt, Rosetta Stone, Petco, American Standard, The Dannon Company, YellowTail Wines, Sealed Air and eMusic.

April received her B.A. in Journalism and Mass Communications from Iowa State University and continued studying integrated marketing communications at Columbia University in New York City, in the M.A. program in Strategic Communications.

You can connect with April here:

TEDx Talks:


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