In this episode, we talk to the Co-founder and CEO of Uprise Digital, Tim Pointer.

Tim will take us through some of the changes happening in search and advertising and how at least 25% of your analytical data could be completely incorrect.

Tim gives some tips to help you navigate these changes and I talk to him about the new product “Rescue Metrics” which his team have built during the lockdown.

Listen to the episode here

Tim is the co-founder and CEO of Uprise Digital, a bottom-line marketing company who have a business model that is linked to the success of their clients.

Tim has helped grow Uprise from a two-man band in his parents’ spare bedroom, to a team of 32 and one of New Zealand’s largest and most well-regarded digital performance agencies, with offices in Wellington and Auckland. With over a decade’s experience in digital marketing, Tim understands what works in the digital space. They’re on a mission to arm marketers with the right tools and knowledge to demand better digital.
Uprise Digital was recognised as a Deloitte Fast 500 Growing Technology Company in Asia-Pacific for three years in a row, and Tim himself was named in the Forbes magazine’s 2016 ’30 Under 30′ list of young innovators and leaders in media, marketing and advertising.

You can follow Tim on Twitter (@PointerTim) and LinkedIn or find more info on Uprise Digital at

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